Premier's Award for Agri-Food Innovation Excellence


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2014 Regional Award Winner

 

Johnston's Cranberry Marsh & Muskoka Lakes Winery

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Photo of Wendy Hogarth and MPP Lou Rinaldi

Wendy Hogarth and MPP Lou Rinaldi

Until recently, the folks at Johnston's Cranberry Marsh & Muskoka Lakes Winery were forced to compost 20,000 pounds of perfectly good fruit each year. Because consumers prefer bright red cranberries, the growers were discarding white, pink and light-coloured berries. Then they got to thinking. They had already produced a successful red cranberry wine. Why not put their wasted fruit to equally good use? It took some doing, but after a lot of experimentation the first-ever white cranberry wine was born. Nowadays, those 20,000 pounds of would-be compost are transformed into 6,000 litres of award-winning fruit wine that's sold at the farm, online and through the LCBO. Now that's something worth raising your glass to.


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