Premier's Award for Agri-Food Innovation Excellence


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2009 Regional Award Winner

 

Buis Beef – Chatham

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Mike Buis, Joanne Buis, and MPP for Chatham-Kent-Essex Pat Hoy

Mike Buis, Joanne Buis, and MPP for Chatham-Kent-Essex Pat Hoy

Farm fresh takes on a whole new dimension at this beef farm.  Ultrasound technology is helping Mike and Joanne Buis determine the best marketing dates for their on-farm beef retail business. The system allows a “best before” date to be assigned to each animal at birth, and this knowledge is helping the producers increase control of their product at all times. Cuts of beef are also individually stamped, so that each piece can be traced back to the animal it came from. The system has enabled the farm to reduce overall feeding costs and inefficiencies and boost retail sales and customer satisfaction.


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