Premier's Award for Agri-Food Innovation Excellence

2011 / 2010 / 2009 / 2008 / 2007 / 2006

Wholesome Pickins (Delhi) Norfolk County

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David and Jennifer VanDeVelde; Dave Levac, MPP for Brant

David and Jennifer VanDeVelde; Dave Levac, MPP for Brant

David and Jennifer VanDeVelde’s idea for converting their tobacco farm is bearing fruit and incomes well beyond their expectations.  By planting ever-bearing strawberries and raspberries, and retrofitting the equipment they already had, these innovative growers built a business that has three part-time student employees and several part-time and full-time labourers.  In 2008, they saw a 45 per cent, year-over-year increase in customer traffic. The VanDeVeldes are looking at an even bigger 2009 with a new website, radio and print advertising, and more outdoor signs.


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