Beyond Production Agriculture
Business Information Bundle
Adding Value Takes Many Forms
Table of Contents
- Specialty Crops
- Direct Marketing
- Community Supported Agriculture
- Small-Scale Food Processing
How you add value depends on your farm business's unique qualities. The possibilities are endless. What potential do you see for your farm business?
Agri-tourism or agri-tainment is about attracting consumers to a working farm for fun and education.
Specialty crops have gained in popularity as some producers are moving away from traditional crops due to market or environmental changes. OMAFRA's Specialty Cropportunities website lists a number of specialty or alternative crops that may be considered in your value-added planning process.
For the purposes of land use planning, specialty crop areas are the highest priority agricultural lands for protection. They are defined based on the predominance of specialty crops (e.g. tender fruit), soils, skill of farmers, and long-term capital investment.
At this time, the province recognizes four specialty crops areas.
Renewable domestic agricultural materials may be feedstocks used in the manufacture of bioenergy, biofuel, biomaterials and/or biochemicals.
Direct farm sales take many forms:
- roadside stands
- on-farm shops
- pick your own
- contracts to a processor or store
- freezer cuts or side sales
- farmers' markets and
- internet marketing sites.
Farmers' Markets Ontario (FMO)
Fibre products such as industrial hemp and wool present value-added opportunities for Ontario producers.
Community Supported Agriculture
Community supported agriculture is another way to value-add a farm product by selling "shares" to interested consumers who in return receive farm products (fruits and vegetables are the most common products, although some CSAs included meat, eggs and dairy products as well).
Organic farming is seen as a steady growth market with many opportunities. From a value-added opportunity, many farmers view organic farming as one way to meet the challenges of modern day agriculture while being profitable and personally rewarding. OMAFRA's organic page provides information about organic production, certification and the process of transitioning to organic.
Small Scale Food and Beverage Processing
Processing can add value to your farm business. Whether you want to make jam or jellies from fruit products you grow, or soups from vegetables, small scale food processing involves an investment in research and marketing to ensure success.
For more information:
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