Marketing your products and services is a necessary part of your overall business success. It is important to understand the issues relating to the marketing and sales of your products in order to maximize your profits. The following resources will help keep you one step ahead of your competition.
Ontario Ministry of Agriculture, Food and Rural Affairs
Agricultural Information Contact Centre
Marketing - General
Farm Management Canada
Guelph Food Technology
OMAFRA Factsheet: Agricultural Marketing Boards in Ontario
Approximately 60% of the value of all agricultural products produced by Ontario farms is marketed through twenty-one provincial marketing boards and three representative associations.
OMAFRA Factsheet 08-053: Managing Commodity Price Risk Using Hedging and Options
This Factsheet provides an overview of commonly-used price risk management tools and definitions of terms used by those providing risk management advice.
Ontario Agricultural Commodity Council
Farm Credit Canada
(University of Guelph Agrilink and Farm Market News including commodity markets)
Direct Farm Marketing
Ontario Farm Fresh Marketing
Farm Management Canada
- Marketing on the Edge - Processing and Marketing Your Own Products
- Building Added Value Through Farm Diversification
- Cultivating Agri-Tourism - Tools and Techniques for Building Success
North American Farm Direct Marketing
Regulation and Legislation Affecting Direct Farm Marketing - Related Sites
OMAFRA Factsheet 15-005: Managing Risk on Farms Open to the Public
There are safety risks and hazards involved with any business venture. Operating an agritourism business is no exception. This Factsheet will identify the types of risks and outline several ways to minimize them.
OMAFRA Factsheet 14-029: Customer Service Strategies That Work
Current trends tell us that successful businesses focus on building customer loyalty above all else. This Factsheet will introduce a number of customer service strategies to compliment a business marketing plan.
Marketing and Business Assistance
Sell what you Sow! The Grower's Guide to Successful Produce Marketing, Eric Gibson, New World Publishing, 1994
Organizing Your Roadside Market, Bob Cobbledick - Consultant to the Ontario Farm Fresh Marketing Association
For more information:
Toll Free: 1-877-424-1300